The JackpotJoy Bingo Network have launched a new online bingo site called Bolly Bingo. The site will be based on Bollywood, the Indian film genre and will be the first of its kind in the UK.
Bolly Bingo will cater for the Asian sector of the online bingo market where they will listen to the latest Bollywood songs from the top Bollywood films of the moment whilst they play bingo. The site will stream trailers for new Bollywood releases and also clips from some of the classic Bollywood films. Bollywood films in general have risen in popularity across Europe over the last decade or so, so this new site should have a broad appeal and will not just appeal to Asian players.

Barry McGovern the Managing Director of Bolly Bingo has said; “We’re delighted with the response we’ve had so far on Bolly Bingo. Never before has a site that successfully marries gaming opportunities with the latest film trailers and music from Bollywood and also provides a dynamic new opportunity for having fun, making new friends and winning exciting prizes been launched til now.”

Bolly Bingo will operate on the Gamesys software and will reap the benefit from being part of the well established JackpotJoy network. Players will be able to play their favourite JackpotJoy Bingo casino, bingo and slot games. There are around 60 games and all of them feature the standard prizes and jackpots you would expect from JackpotJoy Bingo.

Bolly Bingo will give new players 100% cash match on first deposits of between £10 and £100. Barry McGovern added; “We hope by launching the £10 Free Play offer, more and more people will be encouraged to join with the site being more accessible. Bolly Bingo is also convenient and offers something for people from a wide range of backgrounds, ages and social circles.”